Connect your brand with thousands of automotive enthusiasts while supporting a community-driven event that has donated more than $225,000 to local charities.
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Sponsor the 9th Annual Cruizin’ Shine Car Show Bakersfield
Central California's Premier Automotive Charity Experience
Largest Street Automotive Event in Bakersfield
8,000–10,000 Spectators | 300+ Show Vehicles | 3-Day Event
Streets of Bakersfield Cruizin’ Shine has become one of Central California’s premier automotive events, attracting thousands of spectators, hundreds of award-winning vehicles, vendors, live entertainment, and families from across the region. Our partners gain meaningful exposure before, during, and after the event through on-site branding, digital marketing, community engagement, and exclusive activation opportunities while helping support local charitable organizations.
$225,000 and Counting!
Cruizin’ 4 Charity has raised more than $225,000 for local charities over nine years, and every sponsorship fuels that impact. Partner with us to connect your brand with one of Central California’s largest automotive audiences and earn marketing exposure before, during, and after the event through integrated advertising, on-site engagement, and digital promotion.
Proven Audience:
- 8,000–10,000 annual spectators
- 300+ registered vehicles
- 20+ vendors
- 9th Annual Event
- Three-day destination event
Valuable Demographic:
- Automotive enthusiasts
- Families
- Collectors
- Local businesses
- Regional visitors
- Multi-generational audience
Community Impact:
- Supports local charitable organizations
- Volunteer-driven event
- Downtown economic impact
- Positive brand association
Sponsor Exposure Opportunities
Cruizin’ 4 Charity has raised more than $225,000 for local charities over nine years, and every sponsorship fuels that impact. Partner with us to connect your brand with one of Central California’s largest automotive audiences and earn marketing exposure before, during, and after the event through integrated advertising, on-site engagement, and digital promotion.
Marketing Exposure:
- Event advertising
- Website recognition
- Email marketing
- Social media campaigns
- Photography and video content
On-Site Presence:
- Premium vendor space
- Product demonstrations
- Event signage
- Stage announcements
- VIP hospitality
Brand Integration:
- Vehicle awards
- Custom activations
- Livestream opportunities
- Branded experiences
- Exclusive sponsorship categories
Why Leading Automotive Brands Participate
Cruizin’ Shine provides brands with a unique opportunity to engage directly with a passionate automotive audience in a relaxed, family-friendly environment.
Unlike traditional advertising, event partnerships create face-to-face interactions, product demonstrations, social media content, and long-lasting brand recognition. Whether your goal is product awareness, community engagement, customer acquisition, or dealer support, our team can customize a partnership that delivers measurable marketing value and lasting brand recognition.
Partnership Opportunities
- Presenting Sponsor – Exclusive event naming rights and maximum visibility.
- Official Car Care Sponsor – Exclusive category for detailing and appearance products.
- Official Performance Parts Sponsor – Ideal for aftermarket manufacturers.
- Official Tire Sponsor
- Official Battery Sponsor
- Official Tool Sponsor
- Official Truck Sponsor
- Official Insurance Partner – Cruizin’ Shine provides
Become a Sponsor
Ready to join us? Review the available sponsorship opportunities, choose the level that fits your goals, and connect with our team to reserve your place at this year’s event. Our sponsorship packages can be customized to align with your marketing objectives, community initiatives and budget
Review Available Sponsorship Levels and Benefits
Tell Us How You’d Like to Participate
Email Cruizin 4 Charity with Inquiries
2026 Sponsors & Partners
A BIG Cruizin’ Thank You goes out to Salty’s BBQ & Catering for being this year’s Presenting Sponsor!
And many thanks to our Presenting, Platinum, Gold and Silver sponsors, as well as the countless private donors that allow us to support and give back to our community for the 8th consecutive year.
View our Charity page to see the great causes our donors support and to make a donation.